Government Relations/Lobbying
 Upcoming Webinars

Navigating the Advocacy Job Market Post-Election:
Capitol Hill, Private Sector, and Starting Your Own Business
Qualifies for 1.5 CAE credits
Tuesday, January 29, 2019
2:00- 3:30pm ET

Now that the midterm elections are over, it’s time to start thinking about what’s next for your advocacy career.

What are your best options in today’s reshaped job market? Are there new “success secrets” for landing positions on Capitol Hill or the private sector? Should you stay where you are? Could it be time to launch your own advocacy business?

Now, two leading advocacy professionals show you how to navigate today’s job market to find--and land--your next-step position.

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The LD-203 Filing Boot Camp - 2019
Qualifies for 1.5 CAE credits
Thursday, January 10, 2019
2:00- 3:30pm ET

By January 30, 2019 all federally registered lobbyists and lobbying entities must file, sign and certify their LD 203 (Year End) Contributions Report. Are YOU confident that you know all you need to know?

Certifying your ethical conduct means understanding complex and slightly differing rules for the House and Senate. It means knowing for sure that you've got all the right supporting records for the LD-203, and it means being able to demonstrate that you've made good faith efforts to educate employees to ensure compliance.  Participating in this webinar is evidence of that good faith effort.

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PAC Fundraising in a Nonelection Year:
Strategies to Incentivize Giving & Improve Tactics
Qualifies for 1 CAE credits
Tuesday, January 22, 2019
2:00- 3:00pm ET

It’s not an election year. Your Political Action Committee donors are weary. So how do you keep your PAC funded? You activate today’s best off-year fundraising incentives. 

Do it now and your PAC can be strong and ready for the next election cycle. Plus, steady contributions make sure your PAC has the resources to respond quickly whenever important developments emerge. Just be sure you keep your donation incentive strategies compliant with the FEC’s fundraising rules, requirements and prior-approval responsibilities. 

Let an authority on PAC fundraising and compliance show you how.

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 OnDemand Recordings

Metrics for Measuring and Marketing the Value of Your PAC
Qualifies for 1.5 CAE credits
Thursday, November 15, 2018
2:00- 3:30pm ET

In today’s crowded political landscape, PACs fight for every dollar they can get.  It’s critical to differentiate your own PAC by showing donors the value you’ve achieved using their contributions. The challenge is finding a way to demonstrate this value.

That’s why metrics are so important.  In fact, by building the right metrics into your PAC marketing, you can use your past success to engage new donors and motivate higher levels of giving.  You just need assess the right factors and set the right benchmarks.

Here’s how!

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Lobbying Law and Political Law Compliance for Government Contractors
Qualifies for 1.5 CAE credits
Thursday, December 06, 2018
1:00- 2:30pm ET

The power shift in the House of Representatives means government contractors can expect increased oversight—especially on lobbying and political activities.

To continue to take part in the political process, you must take a hard look now at where any compliance issues might arise. For instance: are you allocating lobbying and potential costs correctly? Are you fully in line with the Byrd Amendment, contribution prohibitions and other requirements?

Here’s how to survey potential trouble spots and implement the right compliance program to mitigate your risks.

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Campaign Finance 101-
Navigating the Rules for Associations and Corporations
Wednesday, October 17, 2018
2:00- 3:30pm ET

Campaign finance laws were already complex. Now, court rulings like the recent Citizen’s United decision can make it even harder to understand what it takes to stay compliant—especially with campaigns running at full speed into the midterm elections.

Don’t risk having employees, fundraisers, PACs and even candidates violate the rules because they don’t understand them.

Instead, let a campaign finance expert show you how to navigate changes involving everything from expenditures and endorsements, to fundraising and employee communications.

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Cutting Through the Clutter:
Digital Advocacy Strategies from Successful Brands
Thursday, September 27, 2018
2:00- 3:30pm ET

Using digital strategies, major brands have continued to drive sales and loyalty despite difficult conditions.

Could the discoveries they’ve made about marketing, messaging and cutting through the clutter apply to your own advocacy efforts?  And could using these same digital strategies create unlimited new potential from even the most limited budget?

Yes! And here’s how.

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PAC 101- Strategies for the 2018 Midterms
Qualifies for 1.5 CAE credits
Tuesday, August 21, 2018
2:00- 3:30pm ET

Election years provide a host of challenges and benefits in regard to PAC fundraising, such as increased competition for dollars in an environment of intense awareness. And PACs are no longer just about the superwealthy: crowd-sourcing and other strategies are changing everything about how PACs are used and managed.

Clearly, PACs matter in American politics. And they’ll matter even more for 2018.

That’s why now is the time to build today’s best fundraising, management and compliance strategies into your own PAC plan. Here’s where to start.

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Keeping the Taxman at Bay in 2018:
Compliance Strategies for 501(c) Organizations
Qualifies for 1.5 CAE credits
Tuesday, April 17, 2018
2:00- 3:30pm ET

Whether you are a nonprofit, advocacy organization, trade association or other exempt organization navigating the morass of IRS, FEC and LDA regulations, compliance can be a huge and costly burden. Moreover, the constantly evolving nature of the many regulations from different agencies means that knowledge of compliance issues is a never-ending process.

In this fast moving environment, keep up-to-date with the latest regulations and learn how each agency’s rules apply to your organization, including potential penalties for non-compliance. Plus, you’ll have the chance to ask your own questions during the Q&A portion of the webinar.

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Diagnosing the Top Influence Campaign
Mistakes and How to Avoid Them
Qualifies for 1.5 CAE credits
Tuesday, April 24, 2018
2:00- 3:30pm ET

As a Government Relations professional, efforts at education and advocacy are extremely important.  Unfortunately, in today’s challenging lobbying environment, seemingly smart influence campaigns can fail because of common—and avoidable—mistakes.

But you can “mistake-proof” your own campaign! Start by weeding out old tactics and new misconceptions that can undercut your influence with legislators, PAC contributors, association members and employees. Rethink “push button” influence technology. Turn your audience’s current position as a powerful persuasive tool. And do it all in time to get the edge now—and with post-election influence.

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Understanding Congress:
Using 2017 Vote Ratings to Enhance Your 2018 Advocacy Strategy
Qualifies for 1.5 CAE credits
Thursday, July 19, 2018
2:00- 3:30pm ET

Midterms are on the horizon and both the House and Senate lawmakers face critical economic, social and foreign policy issues.

To help you advance your advocacy agenda in this highly charged environment, GovPredict and The Almanac of American Politics have analyzed the results of the 2017 votes in the House and Senate.

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Before, During And After:
Successful Strategies for Congressional Meetings
Qualifies for 1.5 CAE credits
Thursday, June 07, 2018
1:00- 2:30pm ET

Fly-ins are complicated, expensive and critical to your mission. Success demands good planning, savvy scheduling and preparing advocates to walk into congressional meetings knowing how to listen so influencers hear their message.

But how far out should you start the planning? How can you get those in-person visits on the books? What should advocates do—and avoid—during meetings. And what kinds of follow-up will sustain your momentum?

This new webinar gives you the answers and the confidence to see real rewards from your investment in personal advocacy.

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Machine Learning 101 for Your Association – Get up to speed on
how this technology can help you segment your members, identify prospects and improve internal process
Qualifies for 1.5 CAE credits
Thursday, November 8, 2018
2:00- 3:30pm ET

You have the content and the data. Now, take your organization to the next level with machine-learning approaches that can boost the efficiency of internal operations and the success of your products.

What is machine learning? What’s the value as organizations use it to automate processes, analyze markets and enhance products and services? And what would it take to implement machine learning in your own association or nonprofit?

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The Mystery of Government Relations Compensation Revealed -
An Analysis of the Government Relations Industry Compensation Report
Qualifies for 1.5 CAE credits
Tuesday, August 14, 2018
2:00- 3:30pm ET

With the webinar, you will receive the executive summary of The Government Relations Industry Compensation Report.

The government relations industry is notorious for having very little visibility into compensation and benefits data. What kind of salary can you lobby for? What benefits should you expect, given the size of the organization and your experience? Does previous government experience play a role in salary?

Lobbyists.info conducted a survey on government relations compensation across many different types of firms, and this webinar will give you the inside scoop. You can’t afford to wait.

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The LD-203 Filing Boot Camp - 2018
Qualifies for 1.5 CAE credits
Wednesday, July 25, 2018
2:00- 3:30pm ET

By July 30, 2018 all federally registered lobbyists and lobbying entities must file, sign and certify their LD 203 (Year End) Contributions Report (Jul 1 – Dec 31, 2017. Are YOU confident that you know all you need to know?

Certifying your ethical conduct means understanding complex and slightly differing rules for the House and Senate. It means knowing for sure that you've got all the right supporting records for the LD-203, and it means being able to demonstrate that you've made good faith efforts to educate employees to ensure compliance.  Participating in this webinar is evidence of that good faith effort. 

Buy Now

Refreshing Your PAC Pitch for the 2018 Mid-Term Elections:
Strategies for PAC Fundraising and Compliance
Qualifies for 1.5 CAE credits
Thursday, January 25, 2018
2:00- 3:30pm ET

The 2018 mid-term election cycle is in full swing.  Millions of dollars have already been raised and spent on the election cycle through fundraisers and donations for PACs, Super PACs, and directly to declared candidates, and the races are just beginning. Political participation in the electoral process through PACs can be a very important aspect of many business and political strategies; however it can also be wrought with issues such as increased competition.

Let an authority on PAC fundraising and compliance show you how to avoid those issues and increase your PAC’s treasure chest!

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Connected PACs in 2018:
Understanding PAC Compliance and Communication Issues
Qualifies for 1.5 CAE credits
Wednesday, February 21, 2018
2:00- 3:30pm ET

Did you know that when PACs are connected to organizations, different solicitation and communication rules apply?

Not only are the rules different, some activities are reserved only for your PAC. If your organization engages in these same activities, you violate FEC rules and can face devastating fines. Plus, solicitation and communication methods that are permissible for one PAC may not be permissible for your organization to use. Different disclaimers and notices apply in addition to some other special considerations.

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